Archive for the ‘LESSONS’ Category
Tuesday, September 2nd, 2008
In the previous lesson, we talked about branding your business and naming your product.
Once you've come up with a product name, you'll need to register a domain. However, some domains are much better than others, so I want to take a few minutes to explain it to you right ...
Posted in LESSONS, Marketing Tips | 32 Comments »
Wednesday, August 27th, 2008
In the past few lessons, we’ve gone through the process of selecting a niche market, and defining the topic of your information product.
Now we need to talk about your branding strategy and come up with a title for your product...
(Watch this video...)
Main points:
You can come up with your product ...
Posted in LESSONS, Marketing Tips | 52 Comments »
Saturday, August 23rd, 2008
In the previous two lessons we talked about how to select a niche market, and how to determine whether there's money to be made in it.
Today we're going to refine your topic to make sure you're zooming in on the desires of your niche audience. If you fail to do ...
Posted in LESSONS, Marketing Tips | 72 Comments »
Thursday, August 14th, 2008
In the previous lesson, I talked about some important things to keep in mind as you choose a niche market.
I ended the lesson by asking you to brainstorm some possible topics for your information product.
Today we’re going to do some research to help you determine whether your topic has good ...
Posted in LESSONS, Marketing Tips | 88 Comments »
Sunday, August 10th, 2008
Back in lesson 7, we established that the type of online business model I'm going to be teaching is primarily an information publishing business.
In other words, you're going to sell your own information product (also known as an infoproduct). But before we can create an infoproduct, we need to choose ...
Posted in LESSONS, Marketing Tips | 47 Comments »