Category Archives: LESSONS

LESSON #92: Launch Day & Beyond

(Product Launch Series Part 4 of 4) In the previous lesson we talked about integrating a marketing narrative into your product launch. Today we’re going to look at what to do on your product launch day and after it… (Watch this video – it may take a couple minutes to load after clicking it…) Abbreviated […]

LESSON #91: Your Marketing Narrative

(Product Launch Series Part 3 of 4) In the previous lesson we talked about creating a prelaunch campaign. Today we’re going to look at an important ingredient for any product launch… (Watch this video – it may take a couple minutes to load after clicking it…) Abbreviated Outline: “Facts Tell, Stories Sell!” Why do stories […]

LESSON #90: The Prelaunch

(Product Launch Series Part 2 of 4) In the previous lesson we started talking about product launches. Today we’re going to look at how to take the first steps in the product launch process… (Watch this video – it may take a couple minutes to load after clicking it…) Abbreviated Outline: Is it necessary to […]

LESSON #89: Introduction to Product Launches

(Product Launch Series Part 1 of 4) We’ve spent the previous 17 lessons learning about how to get web traffic. We’re going to shift gears today, but it’s still related to web traffic. In fact, this is probably the most powerful income and traffic generating strategy that you will ever see or experience in the […]

LESSON #88: Joint Ventures

In the previous lesson we talked about Piggyback Marketing, which can involve various ways of partnering with other marketers. Today we’re going to talk more specifically about Joint Venture partnerships… (Watch this video – it may take a couple minutes to load after clicking it…) Outline: A joint venture is simply a business arrangement in […]

LESSON #87: Piggyback Marketing

We’ve been talking about web traffic in every lesson since #72, and I’ve saved one of my very favorite methods for last… (Watch this video – it may take a couple minutes to load after clicking it…) Outline: Piggyback Marketing is a strategy in which two or more businesses work together to market their complementary […]

LESSON #86: Recruiting Affiliates

In the previous lesson, we talked about affiliate-driven traffic. Today we’re going to cover one of the most important aspects of affiliate driven traffic, which is recruiting your affiliates. (Watch this video – it may take a couple minutes to load after clicking it…) Outline: Super affiliate: – An affiliate that makes a significantly higher […]