In the previous lessons we’ve been talking about how to create an information product. Today we’re going to take a closer look at creating an ebook…
(Watch this video…)
-Kindle and other special formats
Recommended Free Software: www.OpenOffice.org
Open Office is an open source software suite, and their Writer program can create high quality PDF’s… for free!
– 8 1/2 x 11″
– 12-14 point font
– Times New Roman (most common for printed books)
– Arial (great for reading on-screen)
Tricks to take up more space…
(This is not about adding fluff, or filling it with too much white space… your ebook should consist of high quality content. But it can be helpful to make your ebook seem longer to add perceived value. Also please note: keep your target market in mind. Some audiences prefer short, concise information, in which case a shorter ebook is better.)
– Margins (just don’t increase them too much)
– Line spacing (I like 1.5)
– Arial font instead of Times New Roman
– Chapter breaks
Components I include in my ebooks:
-Legal Disclaimer Page
-Table of Contents
(See video for demonstration of me creating an ebook by rebranding and tweaking another PLR ebook)
PLR Tip: If you can’t find PLR for your topic, consider finding someone with a product in your niche that you think is good quality, and simply ask them if they’ll private label it to you.
1) At the beginning
2) Integrated throughout
3) At the end (resource section)
Linking Tip: Always use use redirects on your own domain, rather than embedding your affiliate link in the ebook. That way you can change the destination later on, without having to update the ebook. See also link cloaking
Advanced Tip: Creating brandable PDF’s for your affiliates is a great idea. I’ve used ViralPDF
Advanced Tip: Always keep your source documents! You might want to boost your income by selling PLR to it some day.
PDF Ebook Templates
Instead of DULL, PLAIN, BORING documents, now you can easily create
This is a very cool software tool which enables you to create great looking E-covers for your products… even if you have no graphics experience at all!
1) If you’ve chosen to create an ebook for your information product… do it!
For many of you, this product will be just the tip of the iceberg. Ideally, it will be a front end product that leads to bigger products, and bigger income as you build your business. We’ll be talking about your marketing funnel in the next lesson.
As always, you are welcome to post your questions and comments below.
Have a great day!