Day Job Killer - Is it Hype or Help?

Edition #110

If you’re subscribed to very many marketing newsletters, your inbox is about to be totally clogged with hyped up promotions for the “latest and greatest” ebook: Day Job Killer by Chris McNeeney.

That’s why I decided to get this out right away, and hopefully it will reach you before the onslaught so that I can help you cut through the hype and make an informed decision based on the facts.

I think the first thing worth mentioning is that Chris was the author of the much publicized Affiliate Project X, which was released last year. For those of you who read my review, you may recall that I was quite harsh on it.

To summarize that review, I paid for my own copy of Affiliate Project X, and found that it did not live up to the claims of the overly hyped sales letter.

Essentially the sales letter promised the moon, and the ebook was a scant 50 pages, much of which was filled with introductory statements and affiliate marketing basics, instead of the killer content I was expecting.

So it’s actually a little funny that I was invited as a JV partner, after having severely criticized his previous project. Nevertheless, I decided to give it a fair shot and see if the new product is any better than the last one.

I’ve seen both the sales page and the product, which is being launched on Tuesday, February 6th at 3PM EST.

Unfortunately, I have to say the sales page is once again a hype-filled masterpiece that will pull orders all day long based on its emotional appeal.

I really think his style and verbiage is distasteful and somewhat insulting to our entire industry. He paints a picture that makes successful affiliate marketing sound like some deep dark method of “stealing” money.

He criticizes other marketing teachers, insinuating that everyone other than himself must be lying to you. And once again he’s pumped it full of income claims (remember the huge list of income claims I listed in my review of Affiliate Project X?).

Okay, so leaving the sales letter aside, let’s talk about the product. After all, that’s what you want to know about, right?

I did receive a pre-release copy of the ebook, and I’m somewhat surprised to report that it’s pretty good. It’s still a bit slim at 60 pages (although it looks like he might be adding more before the release version), but those pages contain a lot more content than the previous ebook.

Whereas Affiliate Project X was full of a lot of basic information, Day Job Killer gets right to the point and jumps into the techniques after just a one-page introduction.

Whereas Affiliate Project X didn’t contain any techniques that I wasn’t aware of, Day Job Killer contains two techniques that I now see in a totally different light. They are things that I will be implementing, and it will likely result in tens of thousands of extra dollars for my business this year.

If you think I’m just saying that, think again. Remember in my review of the Landing Page System I mentioned that I’m hiring someone to help with my PPC marketing. PPC has been one of the bread-and-butter components of my business for a long time, and I’m taking it to the next level.

Interestingly, Chris McNeeney gives major props to the other Chris of the PPC world, Chris Carpenter of Google Cash fame.

It just so happens that Chris Carpenter’s Google Cash ebook was the catalyst that got me into PPC marketing, and I’ve been making money with PPC since the very day I first read that ebook.

In fact, if you’re looking for a true education in PPC marketing, I suggest getting Google Cash BEFORE Day Job Killer. As I mentioned, Day Job Killer skips all the foundational stuff and gets right into the techniques (which I was glad about), but you need to know the basics of PPC marketing before you would know how to implement those techniques.

Google Cash (3rd edition, was updated this month Feb 2007!) is a solid 201 pages of everything you need to know about PPC marketing with Google AdWords.

In Day Job Killer, McNeeney says, “Google Cash is back,” but I’d say that it never really went away. It did take a blow from the Google slap, but the method has never completely disintegrated.

I do understand what he’s saying though. In some ways, the Google Cash method has had to be reinvented, and that’s what he reveals in Day Job Killer. In my opinion, this revelation alone makes the price of admission well worth it for PPC marketers.

Right now during pre-launch, Chris has posted a 22 minute video giving a lengthy overview of his ClickBank income (over $1 Million per year), and he also reveals a couple of specific niches he’s using.

You can watch the video here…

There’s an interesting attitude that I’ve seen before, and I think is happening in this case. Someone makes a ton of money, and suddenly they’re willing to reveal their “real” methods because they’ve become quite comfortable.

Not only does Chris make a ton of money from affiliate marketing, but he also made a ton of money from Affiliate Project X (it’s been publicly said that he sold over 8000 copies, you do the math). He also knows he’s gonna make a bunch of money from Day Job Killer.

Consequently, I think he’s really lifting the lid this time. Where he dabbled with it in Affiliate Project X, he’s really showing his current techniques in this new edition. When you watch the video, you’ll see what I mean. It seems he is quite proud of the amount of money he’s making, and doesn’t care about exposing his techniques.

I guess that’s good news for us, right?

My advice: skip the sales letter. Decide right now if you want to invest a reasonable amount of money to discover some potentially profitable affiliate marketing techniques. If you want to do it, save yourself the rollercoaster ride and go straight for the order button (unless you’re like me and truly want to analyze the copywriting). As I mentioned, I’ve personally read the ebook and I feel it’s a worthy investment for anyone in the affiliate marketing business.

Click here to check out Day Job Killer…

On the other hand, if you don’t want to invest in learning something new about PPC marketing, then just avoid it altogether. If you go to the sales page and get sucked into it, you’ll probably end up buying it, so if you don’t want to buy anything just don’t even go there.

I’m not trying to be a smart-aleck… I’m smart enough to know that it’s not for everybody. If that’s you then you know who you are, and you might as well save your money :-)

As always, I welcome your comments here in the blog.

Have a great day!

64 Comments

  • At 2007.02.04 03:00, Edward Kelley said:

    Eric

    Once again your insights are greatly appreciated. I often refer back to your reviews when I am considering purchasing a prodcut.

    • At 2007.02.04 05:07, Alexi said:

      Hi Eric,

      I think you are right in that anyone seeing the sales page will get sucked in to buy it whether or not the product is right for them. I know that I will be buying it out of sheer curiosity!

      Even if you never plan on using any of the techniques, it is useful to be able to recognise what is going on when you see them being used as I’m sure they will be everywhere.

      Interestingly, the ratings and reviews I have seen on RatingsHub - http://www.ratingshub.info - (reviews by real buyers and users not affiliates selling the product) for Affiliate Project X have ranged from 0 - 5 stars and all inbetween so there is a huge difference in people’s opinion of that product at least. It will be interesting to see how Day Job Killer is rated in the next few weeks.

      Regards,
      Alexi

      • At 2007.02.04 05:39, Mike Russell said:

        Thanks for the use of your X-ray vision once again Eric. I don’t use PPC (as yet) and this probably wouldn’t be right for me at this stage. At least I’ll know exactly what I’m missing out on, but more importantly why that needn’t bother me. You’ve just shaved a huge chunk off my daily email reading chores!

        • At 2007.02.04 05:40, Father Dave said:

          Thanks mate. Once again you’ve published exactly what I needed to hear. :-)

          • At 2007.02.04 05:57, Kang said:

            Hi Eric,
            I remember reading your APX review and
            being surprised that you were so harsh
            about it.

            You mentioned that there was alot of “basic”
            information in it, whereas I thought it was
            the most no-fluff ebook about affiliate
            marketing I’ve read.

            I’m no guru, but not a newbie either, and
            surprisingly, I’ve only heard of others
            say APX is “too advanced”, and yours
            was the first that called it “too basic”.

            But yeah, I’ve learnt to trust your insights
            through your blog, and all I can conclude
            is that different people, different opinions ;)

            I’ve decided to buy DJK already, but I found
            your post refreshing and insightful
            nonetheless.

            • At 2007.02.04 06:11, Veronica said:

              PPC has always scared the daylights out of me because of the horror stories I’ve read online about marketers losing substantial amounts of money in fees to the big G. I purchased Chris McNeeny’s Adwords Miracle and Project X but never used the info through fear that it might still lead me down the drain financially. I’ve been receiving his newletters over the past month+ leading up to the launch, and I know I need the information his report will contain, but I can no longer afford to be buying products I don’t use. From my poor financial returns from my online endeavours to date, I probably can’t afford to not use PPC. So I’m in a dilemma. Re the price of DJK.
              I’ve often thought we need to form a club in which members form groups of 3 members who split the cost of a product 3 ways and all share a copy of it. I know the promoters wouldn’t be too thrilled, but they only have themselves to blame really for charging outlandish prices for most of the products being marketed on the net. Pick any product that has launched over the past 3 months, and compare the price they charge for an e product which has minimal costs to produce, to purchasing from a bookstore the same product which has cost thousands to produce. There is an extremely high profile online “guru” who used to charge from $97 to $197 for a few of his products. Now they sell on Amazon for $14.95!
              I seem to have got off the subject here, but there is some relevancy. Chris said in one of his updates that he was considering charging a 4 figure price for DKJ but has decided against doing that. Thank God for that inspiration! But I believe that price is still going to be pretty high. Why? A colleague of mine has recently had a book published which reveals her personally developed techniques for making a fortune trading Forex. It’s about to hit the major booksellers shelves here in Aus. It is going to sell for $37.95. It has 167 pages plus glossy colourful covers and cost the publisher a huge amount of money to produce. Compare that price to what some “guru” would charge for the same info online which would cost him zilch to produce. All of this indicates that there is something immoral in the prices being charged for online stuff, with the hypey, emotionally charged sales letters, that exploit people desperate for help to make a few bob online.
              All of this is leading me to say to you Eric that your reviews of launches provides a less emotive response in people when they get to confront that sales page. Thanks for doing this.
              Kindly
              Veronica

              • At 2007.02.04 07:26, Rens said:

                Hello Eric,

                Finally!
                Well, I guess I have to explain that one ;). I’ve considered asking you what you thought would be the best product to begin with affiliate marketing and dive right in. I know that now, so that’s the “finally” about. I also know a product for the advanced techniques, “day job killer”.
                However, if you don’t mind, could you please give some more products you really recommend for affiliate marketing?

                Thanks for the objective opinion.
                It’s really valuable.

                Regards,
                Rens Baggermans

                • At 2007.02.04 07:32, Rens said:

                  I’m sorry if I asked a stupid question in my last post about some more recommendations, but I haven’t really been on your list for that long so I don’t know my way around really well yet. You may have given dozens of recommedations I don’t even know about.

                  Maybe that says something about the trust you build with your customers, because i’ve not been around on your list for long and I already value and trust your opinion :).

                  Thanks again!
                  Rens Baggermans

                  • At 2007.02.04 07:34, Steve Renner said:

                    Hi Eric,
                    Thanks for your insights. Your opinions as always seem genuine .

                    Steve Renner

                    • At 2007.02.04 08:21, Jeremy said:

                      As far as the first ebook being fluff and a whole lot of nothing… I think that is a negative consequence of having so many online marketers marketing to other aspiring online marketers.

                      The message is that “anyone can be an online marketer and anyone can write an e-book”. That may be true, but not anyone can write an ebook on online marketing! The message seems to be that everyone should be an online marketer and when all of those people try, you end up with quite a few books that are “fluff and a whole lot of nothing”.

                      • At 2007.02.04 08:46, AkiliKumasi said:

                        I watched the video. It is inspiring. Everything he says makes sense. The bottom line is if I can pick up one or two techniques from each thing that I read or watch then I have profited from it.

                        Thanks for the heads-up.

                        • At 2007.02.04 09:15, Victor King said:

                          Thanks for the review Eric. As you stated, this is not a product for everyone, and I don’t see this fitting into my plans at this stage of developement of my business.

                          • At 2007.02.04 09:47, Leon said:

                            Thanks again for another straight forward review. I did get sucked in with the Project X launch and promised myself never again. One question I have after watching this video is what’s the advantage or purpose of having so many Clickbank ID’s? I can see the point of having maybe 2 accounts but dozens of them I don’t understand. Hope you can shed some light on this for me. Thanks, Leon

                            • At 2007.02.04 09:52, flwong said:

                              Hi Eric,

                              As always you are a great and honest IM marketer that always gives your honest reviews on a new product in the market. Salute!!

                              As a newbie in this IM world, i we need people like you who can guide us to the next level. You have the expertise to evaluate which new products is suitable for which target group.

                              Many thanks for your time for all the review. I fell great to be one of your subcribers.

                              Have a great day.

                              flwong

                              • At 2007.02.04 10:36, Bruce said:

                                Hi Eric,

                                Thanks for your review. I agree with Veronica above.
                                Is the price of admission for two enhanced PPC methods worth what he’s asking?
                                I couldn’t say offhandedly but like Veronica said in so many words; it may be best if two or three of us got together to split the cost of a copy and then share it. I’m getting to the point where I think people should keep their ideas to themselves or release them to the public at a fair price. $60-167 is way out of line for most online products-especially when there’s no guarantee of making a penny.
                                Just my two-cents: Bruce http://affiliatecrews.com/dotcomology . Dotcomology ebook is Free and it’s great for beginners and intermediates!

                                • At 2007.02.04 11:06, Jack Hadley said:

                                  Project X sucks. I would never purchase anything from Chris again. I don’t trust him. I bet a lot of people feel the same way as I do. Eric, I should have listened to you in the first place.
                                  Jack

                                  • At 2007.02.04 11:38, Kenneth Washington said:

                                    Thanks Eric for being one of the few marketers online to address the issues.

                                    I’m contacted everyday by people who are completely new to Internet marketing and want some sort of direction on how to get started making money online.

                                    First I tell them not to sign up for any JV Giveaway offers, for your Inbox will be flooded with promotions for the so called newest, greatest can’t miss $197 to $2,000 product… And you’re not ready at all to consider buying it.

                                    Learn the fundamentals of marketing first, before investing your money in anything. This involves reading respected marketers Blogs like your own and devoting your time to consuming all the knowledge and wisdom offered in a good E-zine.

                                    I’m helping so called “Newbies” everyday understand the basics of marketing through my Free High Impact Marketing reports. No overblown claims, no promotions… Just weekly lessons focused on making you a more informed marketer.

                                    Keep up the great work Eric.

                                    • At 2007.02.04 12:51, Karen Cook said:

                                      Hi Eric!

                                      Thanks again for the time you take with your writing.
                                      Since I can’t afford to engage in PPC marketing, you’ve
                                      saved me money. Affiliate Project X confirmed my
                                      views on article writing, even when this “old workhorse”
                                      doesn’t think she can continue. I learned a few other
                                      things I hadn’t come across before. Because I’m inexperienced.
                                      It saved me time in coming across the info on my own.

                                      Overall, I agree with what you say about Project X. For
                                      those who have been marketing any length of time…
                                      well, no surprises. (reading the sales letter gave me
                                      an instant buzz) I really thought it would be the answer
                                      to my prayers. Alas!

                                      Thanks again for your newsletter, Eric. And, I liked
                                      your vacation pics!

                                      Karen

                                      • At 2007.02.04 13:09, Jen C said:

                                        Really useful info - I too was disappointed with Affiliate Project X, but am interested to read your thoughts on Google Cash - so might give it a go.

                                        Thanks!

                                        • At 2007.02.04 13:42, Gary said:

                                          Thanks Eric,
                                          I will go buy a copy of GOOGLE CASH. Once again you have saved me time and cash!

                                          • At 2007.02.04 14:21, Billy Bristol said:

                                            I bought Google Cash when it was fairly new in early 2005. And true, it lost a lot with the Google Slap. Just recently, however, Chris Carpenter sent out the newest version to all original buyers. It is packed with new stuff now, so I’m really happy with this…estpecially since I didn’t have to pay again.

                                            • At 2007.02.04 15:23, ALVIN STANLEY SHARP said:

                                              DEAR ERIC
                                              COULD YOU HELP ME GET MY MONEY BACK FROM PROJETX I READ ABOUT IT AFTER I GOT IT HE SAID HE WILL REFUND MY MONEY BUT FEEL HE IS JUST NOT REFUNDING MY MONEY WISH I HAD READ YOUR WEB SITE BEFORE I GOT IT.

                                              • At 2007.02.04 16:06, Valentin said:

                                                Eric, now You done it again !

                                                Is no surprise peoples sometimes open them email accounts wishing to see “Eric’s Tips” on unread email list …

                                                I only can thing to a small “reward” for Your way to be. And my “release” is :

                                                - Make a small list of really-need-to-be-flowed-with-some-even-small-cash nongovt orgs who really are usefull to humans. Enviorement or something. Your choice.
                                                - Open a paypal account in “Eric’s Tips community”`s name.
                                                - Set an “all income message deleted” email adress associated to that paypal account
                                                - Add to Your emails signature a “donate here” button.
                                                - Set that button to take ONE CENT. No more, 1 (one) cent only.
                                                - As NOT-compulsory, any of us, our readers, feel one of Your tips was REALLY helpfull, can use the “donate” button.

                                                Actually, seems is not quite a reward for You .. well, up to my way to see things, while the “button page” would be able to be inserted (together with a ‘join Eric`s tips newsletter community’ form) in any of us websites ….

                                                I hope what I write above have sense and none feel insulted …

                                                • At 2007.02.04 19:24, Jan said:

                                                  Hi Eric,
                                                  Once again I eagerly looked forward to your email for another no BS, straight to the point review of a product. I personally don’t like those long winded sales pages that try to get to my emotional conscience - it doesn’t work for me. I learned that the more hype there is on a product - on the internet and in the real world, the less likely it will deliver the promised goods. For me to see a long winded sales page is like information overkill - I much prefer straight to the point, no nonsense, bulleted list of contents type of info. I write ebooks myself and I also produce the book covers myself, and I know it takes a lot of time and energy for each project. So for one of the responders to say it costs nothing to create an ebook is totally wrong. On the other hand it is outrageous what some of these creators charge per book.

                                                  Thank you again for your insights and much help you give to so many people Eric. I look forward to the next lesson from you :o)

                                                  • At 2007.02.04 19:47, Mike L. said:

                                                    Hi Eric,
                                                    I received your email and I was going to comment but when I got to your blog I would have been the second comment, so I waited. I wanted to read some other comments first.

                                                    I’ve always considered your comments fair but this time, eventhough they are still fair, something is missing. a caveat.

                                                    If there is anyone in your readership who don’t believe in the following statement, then I’m not speaking to you.

                                                    “There will always be a price to pay for your education”.

                                                    Consider this, we willingly spend 4-5 years and $100-200,000 on college expenses only to graduate into a $35,000 a year job. We do it all the time without question, and we teach our children that this is the way to go!

                                                    So, we start looking for another way. We choose Internet Marketing and embark on our journey.

                                                    Then something like DJK comes along costing way lot less but having way MORE potential to actually improve our lifestyle and what do we do? Bitch and moan. Shoot, I spent hundreds of dollars on 3 Art History credits and could not tell you in two seconds what I learned in that class that’s gonna propel me unto the highway to prosperity! On the otherhand, I bought an link cloaker application for $20 dollars that is already saving me a couple of hundred a year. Did I know it was the answer to my problem for sure? No. Did I care? I just needed a solution.

                                                    Do you have a problem that Internet Marketing can solve?

                                                    I don’t know about you, but I do know that my college education didn’t guarantee me anything and yet I willingly paid gazoogles of cash for it. Now that I have a chance at actually bettering my lifestyle I’m not focusing on the negative. I’m using the same abandon I used when I signed up for my “higher education”. I know that there is no magic bullet or one master plan that will make me rich.

                                                    I’m just willing to pay for my education. Let’s say I spend $4,000 per year on programs like this, after four years that equals $12,000, or less than 10% of what I paid for my 4 year degree. During that time I learned one or two methods from each course (you even said that there a couple of things you’re going to be implementing),and I started putting together 6 figure businesses, did I win or was that $12,000 a loss?

                                                    Be willing to pay for your education and if you absolutely cannot learn one thing from something you purchase, ask for a refund.

                                                    • At 2007.02.04 19:59, Mike L. said:

                                                      To All.

                                                      Forgive my poor math skills in the previous post. I meant to check it before posting but forgot. It should have been $16,000 or about 13%.

                                                      • At 2007.02.04 20:22, William Buckley said:

                                                        Interesting review, as usual you at least make the effort to give a even review (which in itself is great marketing). I have chosen to stay on the “Heavy Hitters” mailing lists just to watch what they are promoting and stay away from it. I too like to read reviews like yours and a few others, but unlike most you have maintained your honest opinion.

                                                        Sadly, I have watched others succomb to the money. Even to the point of promoting a slightly altered version of the camstudio.org shareware as camstudio pro for $19.97. I also like to see what others are saying at RatingsHub.com.

                                                        I am pretty active online in a completely different area but have started to take interest in website real estate owning about 80+ domain names. I am curious about building sites that use adsense, amazon and clickbank. (yes I have been to the sales page). I suppose I need to get out there and get Google Cash and probably Day Job Killer too.

                                                        Looking forward to your next review.

                                                        Will

                                                        p.s. thanks for sharing your pictures with us.

                                                        • At 2007.02.04 22:51, Marie said:

                                                          Eric,

                                                          I am glad I am not the only one who feels that Project X was just one yet of those over-hyped ebooks. But it helped me in an unexpected way. Besides the hype I was surprised with the lack of quality in the writing. Not counting the lack of real cutting edge techniques that one like you and me expected from it, just the way it was written almost compelled me to rewrite it. It made me say to myself if this guy can write this way and able to sell tons of this stuff, I think I am not waiting anymore to publish my financial literacy books and courses, that I kept trying to perfect and perfect and prefect. Also, I was suprised that in the end he confirmed doing the low risk but more sure way to make money - that is, article writing. I thought the book was supposed to be one on revealing and providing these killer techniques on being able to do better in affiliate marketing and the like. I also agree with your observation on his less desirable attitude. I really do not go along with his saying/doing things to sort of remain mysterious. The smart ones among us of course know it is part of his MO and wouldn’t be suck in by it. Many guru and non-guru out there are making more money than just a milliion or two a year without castigating the industry he is sucking money from. As well, PPC is fine but still if I were new and just starting and finding the best way to build a profitable internet business, my main foundation would not be built on anything that is mainly dependent on the whims of the 800 lb gorilla of the advertising industry, like google whom you will always have to chase,study and please..PPC is not for everyone, and even those in PPC you’d be smart to take Eric to heart when he says the this lastest from Chris is not for everyone. ERic, thanks for your very honest candid perspective on things. We need more people like you in this internet world to balance the tons and tons of hype out there. Again, zillion thanks. For those asking help for other resources for affilaite marketing, you may want to search Ewen Chia, once referred and known as the King of Affiliate Marketing. Would be intersteting to ask Eric his thoughts on him. He is my main resource in this part of my income stream. Sorry if I digressed ….. couldn’t help to share my two cents worth …

                                                          Marie

                                                          • At 2007.02.05 05:10, wilko said:

                                                            Hi Eric

                                                            The funny thing is that you have a following but you use the exact same techniques here to promote affiliate stuff that is taught in Afilliate X book.

                                                            Give an ‘honest’ review then point to an affiliate link.

                                                            I must have seen this a million times now and ALWAYS it points to an affiliate link
                                                            Quite frankly fed up with it

                                                            w

                                                            • At 2007.02.05 05:11, Eric said:

                                                              wilko - fed up with it? Then why read any reviews? I’m an affiliate marketer, if I wasn’t practicing what I preach then why should anyone listen to me? In this case I ended up recommending the product itself, so of course I’m going to link to it. I spent the better part of a day reviewing the product and writing this article, so if someone found it to be helpful I think it’s more than fair if they were to choose to buy through my link :)

                                                              Sure, I could write all my articles without any links in them… but then I’d have to charge a subscription fee for Eric’s Tips. I’d rather keep it as a free service and use some affiliate links to pay for my time. And that’s the honest truth

                                                              • At 2007.02.05 05:11, Rajesh said:

                                                                Hi Eric,

                                                                As usual, thanks a lot for your time in reviewing and giving honest opinion about - Day Job Killer by Chris McNeeney.

                                                                I had read Google Cash a long time back and found it full with a lot of good PPC tactics. Didn’t try it as PPC tactics are generally not advised to be used by New comers in Affiliate marketing field.

                                                                regards

                                                                Rajesh

                                                                No Hard Search Engine tactics, Use Tested & Proven - Online Videos Power to draw visitors consistently to your site. Why Not Check it Out? Its not crap and requires your 5-10 minutes only. I am sure You will be glad to do so -
                                                                http://www.1000visitors.com/?e=rajeshmago@yahoo.com

                                                                • At 2007.02.05 06:07, Alex Goad said:

                                                                  Hey Eric,

                                                                  I too was surprised to see how harsh you were on APX. As another pre-launch copy owner, I can say you’ve really hit the nail on the head with your review.

                                                                  • At 2007.02.05 06:12, Tiffany said:

                                                                    Hi Eric,

                                                                    I really enjoy reading and learning from
                                                                    your tips.

                                                                    I bought Project X myself and I have to
                                                                    admit, it was not what I expected it to be
                                                                    (I was expecting a lot more content).

                                                                    Nevertheless, it has helped me a great deal
                                                                    with my own projects.

                                                                    For myself, I will probably buy Day Job Killer.

                                                                    Tiffany

                                                                    • At 2007.02.05 12:21, Steve said:

                                                                      Interesting that nobody has asked the $64,000 question - who writes Chris’s sales copy?
                                                                      Anyone got any ideas?

                                                                      It’s obviously not Chris himself - just compare the sales letter writing style and competence with the ebook.
                                                                      (BTW Chris - now you are rich, you really should stump up for an editor!)

                                                                      Because if I knew who writes such sales letters, I wouldn’t need APX, DJK or any other ebook to make a mint in IM - just make the copywriter a JV offer he couldn’t refuse and then load up the autoresponder with ice and start mailing Eskimos. Easy peasy with a sales letter that NOBODY can resist.

                                                                      BTW - I raise my glass to Eric’s neck - as he shamelessly employs Chris’ “Leech” technique in marketing both APX and DJK himself !! For example - in my mailbox today:

                                                                      “Is this million dollar technique (DJK) fact or fiction?”

                                                                      Answer = minor objections to establish credibility followed with endorsement that product contains useful ideas worth more than the purchase price. Well, well, well - who’d have guessed that?

                                                                      • At 2007.02.05 13:39, Eric said:

                                                                        Hi Steve- That is a good question. And yeah, you could call it the “leech” technique… but I personally think my method is set apart from the way he describes it in the book. My #1 objective (at least for this blog) is to provide a good review and #2 is to make money. And if I hadn’t liked the product, I wouldn’t have recommended it…so don’t think for a moment I only recommend anything just to make $$. In the case of APX, my objections were much more than “minor”…

                                                                        But again, I am an affiliate marketer and as I’ve said before; if I’m not employing the techniques I recommend, then why should anyone listen to me?

                                                                        • At 2007.02.06 01:50, John James said:

                                                                          I do not have a web site at this time Eric as I got a message kinda wrong and found my niche’ selling e books of line.
                                                                          it is going very well too . I am useless at computor programing and like many other newbies I have spent much cash on so called gurus training ebooks most to no avail, however I am not blaming anyone , but I am learning.
                                                                          As a person seeking for guidance , let me tell you that from my point of view itsa jungle out there but ya know what? somehow that enhances the magic, guess I need a shrink lol well anyway its good to have your little light to help me on my way, keep up the good work regards john james. tutankamoonster@hotmail.co.uk

                                                                          • At 2007.02.06 03:41, Brian said:

                                                                            Hi Eric :

                                                                            This time you have really peaked my interest in your blog
                                                                            by reviewing Chris McNeeney’s new product launch of
                                                                            Day Job Killer. My opinion of Chris McNeeney is that he
                                                                            should be praised for his willingness to allow others to
                                                                            participate in his work by selling it in an ebook and it
                                                                            moreso makes me wonder how many Millionaires are
                                                                            out there hiding their knowledge , all the while , they have
                                                                            a stash that will not ever even be spent. Think about that !

                                                                            While Affiliate Project X may not have been good for some
                                                                            people , it did earn money for others , hense the point of the
                                                                            creation. The intent behind most ebooks is to improve the
                                                                            lives of others and it works , just as the fact that the products
                                                                            themselves are marketed , thereby allowing all of us to have
                                                                            an opportunity to be informed. That is not to even mention
                                                                            being able to watch a video of someone’s bank accounts
                                                                            which have alot of money in them as a direct result.

                                                                            I don’t see many blogs getting specific as to how much
                                                                            money was made on any particular product , no less to
                                                                            show the applicable bank accounts. In retrospect , their
                                                                            is alot to be said about Chris Carpenter’s Google Cash ,
                                                                            especially seeing as one blogger mentioned how he had
                                                                            the update and didn’t pay for it. Maybe it’s time for the
                                                                            people who have made money to get more specific like
                                                                            Chris McNeeney has.

                                                                            As far as the money back guarantees go , for the most
                                                                            part , I think they are part of the tools used to market
                                                                            aggressively. On that note , without getting too political
                                                                            or evasive I want to share a bit of my own experience
                                                                            as a business owner when it comes to flogging any
                                                                            information in regards to bank accounts.

                                                                            I am a business owner and I have been since 2001 ,
                                                                            but I wasn’t always an owner , I have been an employee
                                                                            for upwards of 25 years. I started working when I was
                                                                            16. Yes , I have been getting up at 5am to go to work
                                                                            since 1978 and finally put together my own company
                                                                            in 2001. Not the makings of a very successful blog at
                                                                            all , wouldn’t you say?

                                                                            Here’s the point , banks are far worse than any other
                                                                            business we know of , and here’s why. Like I said ,
                                                                            I put together a company in 2001 and along with that
                                                                            comes my pay. Suddenly , when the bank notices that
                                                                            I am depositing and operating an account that is a little
                                                                            more than any other average bank account they start to
                                                                            get anal retentive about my activity. Suddenly , it is
                                                                            apparent that my business has to be “Registered”.
                                                                            Suddenly , my company has to fit into certain rules ,
                                                                            within the tax system and the operational aspects with
                                                                            regards to expenditures and alike at my bank.

                                                                            So , I hire a lawyer to completely scan my company
                                                                            and report the findings to the business registration
                                                                            office. Why ? Because my bank demanded that I
                                                                            produce , not only proof of my ownership but any
                                                                            registration to continue to do banking at their branch.

                                                                            If I didn’t provide this proof , the bank would not be
                                                                            able to allow me to operate any account at all. They
                                                                            felt it was illegal. So, I was pushed into opening a
                                                                            “Business Account” and I was aggressively forced
                                                                            to adhere to policies created by the bank itself.

                                                                            This is a fine example of flogging , forcing , pushing ,
                                                                            coercing and downright demanding. In other words ,
                                                                            I could starve or die if I didn’t provide the many techno
                                                                            geek documents required to operate a business. That
                                                                            includes the documentation of a “Business Account”.
                                                                            Did you get the part where I couldn’t operate a bank
                                                                            account? Did you get the part where that would mean
                                                                            I didn’t have any money , or ever would have , ANYWHERE !

                                                                            So we are getting to the HITTING part here. Let’s recap :
                                                                            I OWN MY BUSINESS
                                                                            I OWN THE BANK ACCOUNT
                                                                            I WORK TO BUILD IT DAILY
                                                                            but I have to conform to what the bank wants.

                                                                            This is both advertising and aggressive marketing at it’s
                                                                            best , why ? because it threatened to void my pay.
                                                                            Pure and simple , no fluff , just alot of buzz.

                                                                            Now . I received a packet from my lawyer which took 10
                                                                            days after I got a little hot at my first lawyer who was
                                                                            supposed to transfer the business I bought into my name
                                                                            but had not for months. The packet was 100% complete
                                                                            and exceeded the requirements of the bank in that it
                                                                            included what is called a microphishe , which is a very
                                                                            small microscopic picture of my corporation’s documents.
                                                                            In fact , there were 3 copies of the microphishe made , one
                                                                            was filed at the business registration office , one was given
                                                                            to the bank , and the other I kept.

                                                                            Bear in mind that the microphishe being microscopic in size
                                                                            has all of the supporting documentation of my company on
                                                                            one tiny microfilm negative measuring about 1/2 inch square.
                                                                            Also bear in mind that the bank had threatened , not violently ,
                                                                            but very aggressively , to disregard or revoke my banking
                                                                            operations of any kind , if I failed to comply with their demands.

                                                                            But here’s the part that pertains to ebooks and selling online ,
                                                                            or any other business that would earn money regardless of
                                                                            the nature of the endeavour , eventually involving a bank of
                                                                            any kind :

                                                                            Do ebooks or any online selling require a Business License?
                                                                            Do ebooks or any online selling require a Business Registration?
                                                                            Do ebooks or any online selling cause the banks to enquire?
                                                                            Do ebooks or any online selling always use a Registration Number?
                                                                            Do ebooks use ISBN’s ( International Standard Book Numbers ) ?
                                                                            Do ebooks require copyright registrations?

                                                                            YOU BET THEY DON’T

                                                                            This is a double standard within the internet industry to promote
                                                                            one’s self. Sure , you can earn a Million dollars without any such
                                                                            registrations or requirements of any sort . ACCORDING TO WHO.
                                                                            Our governments , our planning department ?

                                                                            The internet then , ebooks and online selling of any kind , has been
                                                                            given the green light as it were , to manipulate commerce and in so
                                                                            doing , to allow the acquisition of federal reserve documents , such
                                                                            as money , in this case , without so much as a spoof of registration to
                                                                            our federal government agencies or their ensigns.

                                                                            Update : So , there are a select group of wealthy businessmen , in
                                                                            co-operation with our federal governments , who have been given
                                                                            the green light to pound the public with whatever they deem fit ,
                                                                            under their own direction and discretion through the promotion of
                                                                            a communication network , we call the internet.

                                                                            This is their answer for having our governments ban both tobacco
                                                                            and alcohol advertising. This is also something that has created
                                                                            the avenue by which most of these wealthy businessmen and
                                                                            government employees and alike , can acquire properties to both
                                                                            house and operate businesses of any sort .

                                                                            A second example of this type of overly aggressive co-operation
                                                                            from our federal reserve is this :

                                                                            A carpenter or contractor can build , own and operate any kind of
                                                                            service which caters to the plans of our government , as related to
                                                                            the advent of the internet and what it can potentially provide.
                                                                            Without any record of registration , no record of commercial tax
                                                                            forms , no record of commercial use whatsoever , whoever our
                                                                            government chooses , can operate an unlimited banking process
                                                                            through the internet or otherwise.

                                                                            Provided these employees or illegal companies assist in the kind
                                                                            of BUSINESS that provides a service to the inception called the
                                                                            internet , no requirements will be bestowed upon them whatsoever.
                                                                            Moreover , it has been decided and put into practice , the advent of
                                                                            using these illegal businesses to avoid payment or taxation of any
                                                                            sort with regards to the expenses involved.

                                                                            An illegal company which operates under the premise of an employee
                                                                            and company relationship can deduct expenses to provide the said
                                                                            services , with both the approval and permission of our government.
                                                                            As a direct result , there are now employees claiming business
                                                                            expenses mainly within the construction industry , which are being
                                                                            intentionally overlooked to promote illegal activities within the laws
                                                                            governing such procurements.

                                                                            While you may be reading this and starting to get the true picture of
                                                                            what are in ebooks , or on the internet as a whole , you have to come
                                                                            to this realization.

                                                                            ACCORDING TO OUR GOVERNMENT :

                                                                            You can run a very small business out of your car or pick-up truck ,
                                                                            with their approval and supervision of accounts and claim you are :

                                                                            >NOT REQUIRED TO HAVE ANY SORT OF BUSINESS
                                                                            LICENSE OR CERTIFICATES ( WHATSOEVER ).
                                                                            >NOT PERMITTING YOUR VEHICLE WITH COMMERCIAL
                                                                            LICENSE PLATES.
                                                                            >NOT REQUIRED TO DISPLAY A BUSINESS NAME OR
                                                                            REGISTRATION NUMBER OF ANY SORT ON YOUR
                                                                            PREMISES OF BUSINESS.
                                                                            >NOT REQUIRED TO DISPLAY A BUSINESS NAME OR
                                                                            BUSINESS REGISTRATION NUMBER ON ANY VEHICLE
                                                                            THAT IS USED IN THE OPERATION OF YOUR WORK ,
                                                                            BUT IS CLAIMED ON YOUR TAX FORMS DEDUCTIONS.
                                                                            >NOT A BUSINESS.*********************************************
                                                                            >NOT REGISTERED AS A COMMERCIAL COMPANY.
                                                                            >NOT REQUIRED TO PAY FOR GASOLINE FOR TRAVEL TO
                                                                            OR FROM WORK ( expenses deducted on taxes ).
                                                                            >NOT REQUIRED TO SUBMIT COMMERCIAL TAX FORMS
                                                                            WHICH INCLUDE BOTH MILEAGES & EXPENSES THEREOF.
                                                                            >CLAIMING THE LEASING COSTS OF ANY VEHICLE AND
                                                                            ANY EXPENSES TO DO SUCH AGAINST YOUR TAXES,
                                                                            EVEN THOUGH THE VEHICLE IS FOR PERSONAL USE.
                                                                            >NOT PRODUCING THE INSURANCE DOCUMENTS TO
                                                                            PROVE THE VEHICLE IS A COMMERCIALLY REGISTERED
                                                                            VEHICLE FOR TAX PURPOSES.
                                                                            >ONLY REQUIRED TO PAY TAXES ON THE ADJUSTED
                                                                            INCOME AMOUNT ON YOUR INCOME TAX FORMS.
                                                                            >A HOMEOWNER WITH A MORTGAGE TO PAY.
                                                                            >CLAIMING CHILD TAX CREDITS TO APPLY AGAINST
                                                                            YOUR PAYABLE TAXES.
                                                                            >SUBMITTING AN INCOME STATEMENT FROM YOUR
                                                                            EMPLOYER. (annual government employee forms).
                                                                            >NOT SUBMITTING A SELF EMPLOYMENT TAX FORM.
                                                                            >NOT REQUIRED TO OPEN A BUSINESS ACCOUNT
                                                                            AT ANY BANK ********************…………..

                                                                            But YOU DO own , operate or run a business on a daily
                                                                            basis which generates income and is deposited at the
                                                                            B A N K .

                                                                            The bank missed the fact that the microphishe proves my
                                                                            business registrations are not only real and sealed into
                                                                            the records , but they are records of an existing business
                                                                            having been transferred as a result of my purchasing the
                                                                            corporation. That meant alot , as the business was also
                                                                            detailed before I ever had any knowledge of it . That
                                                                            meant there could be Millions of dollars worth of real
                                                                            documentation available on that company. It can’t be
                                                                            changed that the corporation could very well have been
                                                                            involved in some extremely huge projects , thereby they
                                                                            would have been noterized throughout the federal reserve
                                                                            money involved. In other words , traceable. Microphishe
                                                                            traceable. Even I am not entitled to see what money was
                                                                            involved in any prior microphishe transfers that may have
                                                                            taken place with any of the previous owners where money
                                                                            is involved. Only names of people or companies.

                                                                            So , very well , my corporation could have been recorded
                                                                            for business purposes as a partner company to multi-
                                                                            million dollar transacted businesses , like entire warehouses,
                                                                            the ownership of them , the loans , the mortgages , the real
                                                                            huge corporate giants who have built our infrastructures , and
                                                                            even government contracts. The bank is not entitled to know
                                                                            what I would be entitled to know about the history of the
                                                                            corporation I bought. Like any other corporate title search.
                                                                            Mine was a transferred title , not a created title. I was the
                                                                            only named director as well. Nobody but me was entitled
                                                                            to go into the government records to find out who owned
                                                                            the company prior to the transfer other than authorities.

                                                                            Imagine finding microphishes where a search ended up
                                                                            opening huge transaction records for corporate giants ,
                                                                            entire city contracts and things like that ? Suddenly
                                                                            nobody is saying a word about it , but they are very, very
                                                                            upset. And here I am showing them my fists. When all
                                                                            they really are is a bunch of drunken philanderers , foo
                                                                            foo fighters from way back , who like the newest wood
                                                                            furnishings and flooring in the new homes. A bunch of
                                                                            willing occupants , nothing more. Real child’s play , for
                                                                            sure , messing up where nobody could mess up but
                                                                            them.

                                                                            So , for the purposes of banking , taxation or registrations of
                                                                            any sort , these people are employed by employers , but they
                                                                            are acting like businesses. Nobody ever claimed they needed
                                                                            to be a registered business and nobody ever threatened to
                                                                            refuse to allow their banking activities to effect their lives ,
                                                                            in any way , shape or form. Hmmmm is this a pattern?

                                                                            In fact , this illegal activity is so blatant that I personally have
                                                                            neighbours who have been operating a business , which
                                                                            has been providing their income (paying their bills) , for more
                                                                            than 20 years without incident of any sort. Moreover , they are
                                                                            even of retirement age , but had , or never have been treated
                                                                            like a criminal because they are building or operating a real
                                                                            business. Is something burning?

                                                                            Something to bear in mind when considering buying anything
                                                                            online , is to be aware that the choice is up to you , and what
                                                                            you do with it is also up to you.

                                                                            Consequently , we are now living with the fact that our very
                                                                            own governments have corrupted themselves through the
                                                                            advent of the internet. We have proof that our government’s
                                                                            employees , and that’s all that they are , ( employees ) , are
                                                                            criminals. Many of them in fact , if you do any research , are
                                                                            x criminals who used their own suggestion or participation in
                                                                            programs which led them to their current jobs. Doctors ,
                                                                            lawyers , judges , politicians , teachers , CEO’s , supervisors ,
                                                                            accountants, policemen, and a myriad of other professions
                                                                            are in fact hiding employee’s true informations , with the
                                                                            protection of our courts , the same way I have described
                                                                            (literally de-scribed through MICROPHISHE) the way our
                                                                            banking system is both a partner and benefactor of illegal
                                                                            activity.

                                                                            Now , knowing this , if you aren’t ready to buy Day Job
                                                                            Killer , to see if it can provide you with a means of getting
                                                                            more money into your own bank account , or any other
                                                                            ebook , I’m afraid you are simply destined to be dealing
                                                                            with the unwanted dregs of our society who dabble in
                                                                            claims on paper from a very different perspective ,
                                                                            usually fueling their own fires ONLY !

                                                                            I know this took me some time but I think I have shared
                                                                            something of benefit to the people who buy and read
                                                                            ebooks. They can be a benefit and you have to be
                                                                            willing to invest both time and money in them to find out
                                                                            if you can profit. There are no alternatives. That’s not
                                                                            just my opinion , as the bank I was involved with and
                                                                            many others aren’t thinking their plans were so smart
                                                                            right about now , as they are faced with the fact that
                                                                            there is a 2 Million dollar liability suit in place on their
                                                                            activities within my bank account .

                                                                            In fact , it is even going to JURY TRIAL.

                                                                            Excuse me , did somebody say something about an
                                                                            ebook that was called DAY JOB KILLER ?

                                                                            Till next time ( Ooops bad word )

                                                                            See ya !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

                                                                            • At 2007.02.06 06:36, Esti StraightArrowAllina said:

                                                                              I am just beginning to learn about affiliate marketing so I appreciate all of your comments in this blog. Eric, I appreciate your integrity and I don’t think there’s anything wrong with earning money while providing a service. You are becoming a trusted resource for me as I try to separate the wheat from the chaff.

                                                                              No. 1 marketing ploy I hate: free offer, followed up by a ‘one-time-only, this-page-will-self-destruct-if-you-click-away-from-it’ offer. Btw, one can usually bookmark the ‘one-time-offer’ page - which most of you astute people probably already knew.

                                                                              I agree with the writer who wrote about the cost of an education. He is absolutely right about what he said - and it’s not the first time I’ve come across that viewpoint. My very astute and experienced business coach points it out early in a coaching partnership.
                                                                              I would be very interested in joining a coop of affiliate marketers to combine funds for products.
                                                                              It does somewhat defeat the purpose of affiliate marketing, though, doesn’t it. On the other hand, I am also financially tapped out - so what’s an aspiring, tapped out, potential affiliate marketer to do? ;-)

                                                                              So what is the definitive guide for someone just starting out in affiliate marketing?
                                                                              Thanking you all in advance for constructive answers to this question.
                                                                              Esti, Netanya, Israel

                                                                              • At 2007.02.06 12:07, Max said:

                                                                                Thanks for your ‘more honest than most’ review on Affiliate Project X - based on your comments on that and other sources: eg http://www.scam.com/showthread.php?t=22106 I am very sceptical about ‘Day Job Killer’ too, being from the same author and all….. As for Googlecash - I bought that when it first came out (never got a free update though?) and while it was okay it didn’t tell me anything I didn’t know already; I thought Perry Marshall’s stuff was way better in that regard - you can now buy his book (Ultimate Guide to Google AdWords) on amazon.com for $16 by the way, cheaper than all these overhyped ebooks! I have been making a full-time living from affiliate marketing for the past 7 years and most of what you need to know is just common sense - you don’t need no ‘guru’! Fair enough, if you are a beginner there are a few books and ebooks which may help, but all this info is in the public domain anyway… Don’t believe the hype! :)

                                                                                • At 2007.02.06 12:17, Sam Meilach said:

                                                                                  Thanks Eric for your review. I purchased Affiliate Project X last year and wasn’t impressed. I asked for a refund and got it. I don’t like this guy’s writing style. And, what more can he say about affiliate marketing that hasn’t already been said? And whatever he’s saying that he thinks is new, I’m sure it will come out eventually. And, furthermore, if suddenly thousands upon thousands all start using this “new” method, it will lose it’s impact. I witnessed this in some of the Google ads. eg: “Have you been scammed by xxx? Read my review before you buy”. Then you click there and find that this is a sales pitch and not a review or a scam; it was simply a way to get you to their sales page.

                                                                                  Mark my words: now this so-called “new” technique (whatever that is) will be overly used by everyone and then what? It loses it’s effectiveness. And that’s when Chris will come out with another ebook like “Mega Job Killer” .

                                                                                  On that basis, I won’t be purchasing this product.

                                                                                  Sam Meilach

                                                                                  PS - Someone was making a comment here of how real physical books are much cheaper than these ebooks. Yup! They sure are. Before you buy any online ebooks, head over to Amazon and check out some marketing ebooks. There’s lots out there. Even one from Perry Marshall on Adwords.

                                                                                  Some of the that I recommend:
                                                                                  1) Web Marketing For Dummies - Jan Zimmerman (brand new 2007)
                                                                                  2) Ultimate Guide to Google AdWords - Perry Marshall (haven’t read this yet, but anything from Perry is bound to be good)
                                                                                  3) Winning Results with Google AdWords by Andrew Goodman (Excellent reference to Adwords)

                                                                                  ..and to stay motivated, I recommend:
                                                                                  1) Little Gold Book of YES! Attitude: How to Find, Build and Keep a YES! Attitude for a Lifetime of SUCCESS - Jeffrey Gitomer;
                                                                                  2) What Rich People Know & Desperately Want to Keep Secret - Brian Sher
                                                                                  3) The New Think & Grow Rich: An Unauthorized Re-Presentation of Napoleon Hill’s Success Classic - Ted Ciuba;

                                                                                  • At 2007.02.06 13:28, Chris said:

                                                                                    Hi Eric,

                                                                                    It’s always a pleasure to read your reviews, regardless of whether they are supportive of the product(s) in question, not being supportive, or even somewhere in between. They aid viewing the product(s) from various angles; much better for me when trying to determine hype from facts.

                                                                                    But this time round, I think I would pass. With temptations all round, I could lose focus…(not to mention busting my budget), and get sidetracked.

                                                                                    Thanks for the review.

                                                                                    Chris.

                                                                                    • At 2007.02.06 13:37, Marte said:

                                                                                      You know, I suspect there’s a huge market out there for a “public library” for all these various moneymaking offers. Someplace where potential buyers could have access to the materials for a limited time, read-only. That way, people could read through the material for themselves and make an informed decision on whether to buy or not. That’d do away with the perennial problem of overhyped sales pages leading people to products that simply don’t live up to the hype.

                                                                                      Of course, the person who set this up would have to have tons of money to spend on $97 or $77 or $197 or whatever products, and would have to be able to put them in the “library” in some kind of protected format. Oh, and be ready to fight the hype-masters in court, of course. Some of them would be furious at the prospect of someone seeing what they’re hyping “naked” as it were. (We should all be very, very thankful that the public library was invented so long ago–just think of the flames and fury today if someone took issue with the fact that people could read their books and watch their videos any time they wanted, for free!)

                                                                                      But if there were a click-through at the end of each package that allowed the reader to buy the materials at whatever the going rate was, I suspect the people who put out the genuinely good stuff would be greatly enriched.

                                                                                      I flat-out don’t have money to risk on these things, no matter how good the sales letters make them seem. I have ventured a few bucks on some of them in the past and have so far always been disappointed. As the saying goes, once burned, twice shy. But if I could read through the materials first I could then make an informed decision on whether to risk my few available dollars. Bookstores and public libraries let you try before you buy. Why not the same policy for these moneymaking methods as well?

                                                                                      Eric, you seem to be able to get your hands on these things (and I have found your newsletters and blog far more valuable than anyone else’s). Maybe you could start a lending library? Charge a small but reasonable subscription fee for it to pay the marketers. Make the fee just a little larger and pay the person who suggested the idea. That way I’ll have the wherewithal to buy stuff that looks like it’ll work. :)

                                                                                      • At 2007.02.06 13:40, Chonise said:

                                                                                        Hi Eric,
                                                                                        I thank you for saving my time figuring out Chris’s ebook. On a different note, I haven’t heard you talking about Rich Schrefren. A lot of top internet marketers are promoting for his free video seminar this weekend. To balance it out, don’t you think we should pay attention to the big guru, and not always to the so-so ones? What’s your take on this? Regards, Chonise

                                                                                        • At 2007.02.06 13:42, Peter Finch said:

                                                                                          Hi Eric and everyone,

                                                                                          Eric thanks for an honest and genuine review….did anyone see the Rich Jerk’s review? Love him or hate him, you have got to love the email he sent out promoting DJK…..and as he rightly wrote:

                                                                                          The book is a clickbank product, so you have a full 60 days to review it and implement what he says, which is fair enough. And if you think it’s a crock of ****, then you press the refund button.

                                                                                          Personally I am looking forward to buying it…..Chris does make a ton of money from CB…..and if he really does spill his guts on how he does it, then the content should be excellent.

                                                                                          Peter

                                                                                          • At 2007.02.06 14:06, Dr. Mike said:

                                                                                            Eric –

                                                                                            Great review as usual. I appreciate the candid comments — it’s a breath of fresh air for the internet marketing community.

                                                                                            Dr. Mike

                                                                                            • At 2007.02.06 15:17, Denise said:

                                                                                              Esti,

                                                                                              It’s a long road when trying to figure out who is real and who is just selling you bait, isn’t it? I’ve been where you are. As a side note, I did buy DJK this morning and read it, twice. It was pretty good, it had some items of interest that I didn’t know, but mostly it confirmed what I have learned over the past 3 months at Wealthyaffiliate. I’m not sorry I bought the book, it will come in handy to sell as an affiliate! :)

                                                                                              “So what is the definitive guide for someone just starting out in affiliate marketing?”
                                                                                              Good question! I would defintily recommend Wealthy Affiliate for anyone who is just starting out the IM business. It’s a diverse community full of very knowledgable individuals who have been there and done that. It’s a place where you can obtain the information you need to become a very successful Affiliate for any product you choose. It is a place that will teach you how to “find” the right product or program to promote. Not only that, but you are highly advised to seek 1 on 1 coaching from the owners of the site. I’ve recently been working with Carson on an Adwords campaign and in the first week, I’ve seen my CTR go from 0.10% to 33% and my position getting to the 1-3 spot. That is HUGE for me especially since I am a comlete ADWORDS dummy!

                                                                                              I 100% recommend WealthyAffiliate to anyone who is looking to figure out this whole AM or IM thing! And just another FYI, there is a wealth counter for members of WA, when I first joined it was at 690,000. Just this past week it rolled over to 1,000,000. WOW! My first Clickbank check was the kicker to roll it over too. I’m so proud!

                                                                                              Denise

                                                                                              Oh ya, Check it out for yourself! http://www.reviewgoldmine.com/wealthyaffiliate.html
                                                                                              And if you join, come see me in the forum. My forum name is INFOADDICT I’ll give ya some goodies to help get you started. :)

                                                                                              • At 2007.02.06 16:06, Suzanna said:

                                                                                                Thanks Again Eric! Yes, the flooding has started, with receiveing the information and recommendation from at least 5 Guru’s on Project X . Went right into my trash, since I don’t really have the time or desire to look at one (1) more thing that distracts me from my goals. I too continue to recommend Google Cash. Keep the good Reviews and Tips coming!
                                                                                                Cheers and God Bless!

                                                                                                • At 2007.02.06 18:18, Chris said:

                                                                                                  Good comments….I shall not buy Day Job Killer by Chris McNeeney.
                                                                                                  …..same feelings for the afffillliatessss XXXX …..bought some time ago….
                                                                                                  Regards,
                                                                                                  Chris

                                                                                                  • At 2007.02.06 18:21, Jon said:

                                                                                                    Thanks once again for the honest review Eric. I also bought Affiliate Project X and subsequently asked for (and received) a refund. I have two points that I would like to make on this one. First of all, I’m with Veronica in the sense that I believe that if he (or anybody else) was REALLY interested in helping people he wouldn’t be charging what he is for his product. I realize there is inherent value in the content, but at the same time who can afford $200 for a BOOK when you’re struggling to make ends meet? The other issue I have with this is that of his sales approach and his techniques. There’s another guru online who is using the same type of selling approach, and I find them both to be completely dishonest and out of integrity, and for that reason alone I wouldn’t buy either product. Especially if as Chris says, he is stealing and cheating other affiliates through the use of the techniques he is offering in his book. I found it surprising that you would support this considering your level of honesty and integrity, and I am curious as to how you came to your conclusion that it’s OK to do this? Could it be because he was clever and brought the “enemy” on board his ship? You would be far less likely to oppose a product you had a stake in than if you didn’t.. am I right?
                                                                                                    All the best,
                                                                                                    Jon Michael

                                                                                                    • At 2007.02.06 18:31, Jill said:

                                                                                                      Dear Eric
                                                                                                      How right you were. It is enough to make one “unsubscribe” from all newsletters as they are only “me,me, pay me” screams for attention. I’m getting pretty quick on the delete button - though I keep yours because they seem unhurried and more balanced.
                                                                                                      Thanks
                                                                                                      Jill

                                                                                                      • At 2007.02.06 18:37, Quincey said:

                                                                                                        Hey Eric
                                                                                                        jus read you post , a bit late but that’s ok, I already purchased the affiliate project X and DJK , being an intermediate internet marketer I agree with some of the stuff you posted about Affiliate project X that he rehashed some things an average internet marketer already knows, but digging into the DJK he does go into some interesting concepts. So to me even though he makes loads of cash from sending this stuff to JVs etc and while they do the bulk of the selling, I see it as a minor investment in the ladder to get where I am going!! The sales copy is very hyped up and it does play on emotions,a bit misleading to the average newbie, it is definitely interesting to see how all the internet marketers rush out to get the emails out to their lists so that they dont get cut out of the profit!! But again Eric thanks for the heads up and because of this little post I am definitely going to pay much more attention to your stuff, being a new subsciber to you newsletter and having soo much emails from loads of internet marketers its definitely easy to see how hard it is to sift through everything. But I like your straight shoooting mentality and I appreciate it, thanks a million!!
                                                                                                        Quincey, UK

                                                                                                        • At 2007.02.07 05:39, Mary said:

                                                                                                          Thanks for the review. I trust your opinion. I purchased Dominating ClickBank @ $97 only to see it being sold for $67 less than one month later. I even believe I have recently seen it offered as a freebie bonus since then. I still haven’t finished that one so before I get another ClickBank product, I took your advice and ordered Google Cash. I decided to first focus on the essentials of what I need to know about Google (which can be applied to other search engines) before I concentrate on ClickBank. I already have too many projects trying to get completed. I am rather certain that I will see Day Job Killer again, for less. It really takes experience when learning how to buy affiliate marketing products. The Internet moves fast. The secret seems to be not to overload with the ‘…this chance only…’ products, and instead, focus more specifically on one aspect; get good at it; then, see if you need to update your product - which seems necessary often enough. By the way, I just placed a banner ad for your Product Launch on my website which I will be advertising at the end of this month.

                                                                                                          • At 2007.02.07 15:33, Franck Silvestre said:

                                                                                                            It seems to be a good PPC product, I am going to buy it as well. Thank you for your honest review as always.

                                                                                                            I own adwords miracle, and it’s a good book for anyone playing the PPC game.

                                                                                                            • At 2007.02.08 16:15, Danny said:

                                                                                                              Hi Eric,
                                                                                                              I recently purchased Keyword elite and was very pleasedwith the product. So when Brad Callen recommended DJK I went ahead and purchased and am now sorry I did.
                                                                                                              The report opens with “how to affiliate” information which is commonly available.
                                                                                                              It then goes on to outline how to find successful ads and copy them - (I already have this info via Keywords Elite (and the tools to do it!)
                                                                                                              The next section explains that if you use the same destination url in your add and outbid them the other add will disapear - not really ground breaking news!
                                                                                                              It continues - How to Avoid The Google Slap - get a new domain and copy the campaign mmmm
                                                                                                              I’ve read that before
                                                                                                              Then some good info on useing mainstrem media - I’m glad to see you recommend not to read the salesletter - while there definetly is some good information in the report it does not live up to the hype on the salespage -
                                                                                                              worth the $77 - not really - I’m considering asking for a refund
                                                                                                              geez,the line about selling it cheap to get back at the gurus should have rung the alarm bells!
                                                                                                              In my opinion this is just another report aimed at fleecing the gullible newbies (I’m guilty,chuckle)

                                                                                                              Namaste
                                                                                                              Danny

                                                                                                              • At 2007.02.08 19:02, Eric said:

                                                                                                                Thanks for the opionions…

                                                                                                                Danny- certainly appreciate your comments, but I do disagree on a couple points…. I am also an owner of Keyword Elite, and I haven’t seen any “sneaky” PPC tactics taught in it. Also, I really don’t think it’s aimed at fleecing newbies (maybe project X was, but not DJK). In fact, it’s not even really targeted for newbies in my opinion (although I’m sure a big % of buyers are newbies who get caught up in the hype)…

                                                                                                                • At 2007.02.09 23:48, Chris said:

                                                                                                                  I think it’s very difficult to work out what the truth is with a huge product release such as DJK because so many gurus have a finger in the JV pie, and they are going to be promoting it to you, even if they appear NOT to be, as in Eric’s review. I am sure people would like to find out what ‘ordinary’ people really think about this, and other IM products, but the opinions of ordinary people are on little websites that are lucky to make page 10 of Google for this product’s keywords! I can suggest that you go to http://www.theratingshub.net which is a completely ad-free site dedicated to reviewing IM products, including DJK. The people posting there have no alterior motives and nothing to gain. If you want unbiased, sales-free reviews, go to http://www.theratingshub.net now and check it out. DJK will be on there somewhere, and there are well over 1000 reviews of other IM products and services on there. Basically, gurus - beware!

                                                                                                                  • At 2007.02.10 14:07, Ryan said:

                                                                                                                    Eric,

                                                                                                                    I’m surprised you were so easy on this one. I hated this book (and I liked APX). It might have to do with the fact that you’ve been doing this for several years and I only first heard about it several months ago. But I’ve been trying to have a go at it, and APX was the first book that taught me anything that I made money with. I guess I have to ask, though: I found the techniques in DJK to be mostly incomprehensible. The direct linking method seemed to me like a legitimate technique, but I can’t imagine anyone going to the bother of implementing it. Is your experience helping you to read between the lines and find out what this book is really trying to say? Because I found the information in it either too poorly written, too poorly explained, or just too seemingly stupid. (E.g., the thing about press releases, or disguising a sales letter as an article and getting it published. I mean, there are a people who can’t get legitimate articles published, and affiliates who are probably mostly inexperienced writers are supposed to fire off a publishable article for every product they want to promote?) I’d appreciate it if you could shed a little light on the specifics of why you think this e-book is good, perhaps analyzing all the techniques and explaining them so that the middle-of-the-road affiliates can understand and implement them? I’d be willing to pay a few bucks for such a report.

                                                                                                                    • At 2007.02.17 06:26, Marian said:

                                                                                                                      Day Job Killer is showing the sales made with Affiliate Project X, while Affiliate Project X is showing the sales made with AdWords Miracle. So, think yourself ……………

                                                                                                                      • At 2007.02.20 12:48, Christoph said:

                                                                                                                        The people complaining here need to know one thing. Nobody, and I mean nobody will hand you the keys to the castle. DJK is a great book as it gives you a great hint where the keys are, but you need to do your own piece to get the key and become successful. It is still hard work no matter how many “secrets” you find out about. But all these ebooks have one thing in common - they give you hints. They gives you clues. They give you pieces to the puzzle. It is up to you to put all those pieces together and make them look like a pretty picture.

                                                                                                                        I agree on APX and that it was it was over-hyped. DJK is better in my opinion. I have not read Google Cash (latest version yet). Not sure if it helps me at this point in my PPC and affiliate marketing career. Does it help me from making 10% from affiliate marketing via Adwords to make 100% or more?

                                                                                                                        Chris

                                                                                                                        • At 2007.04.03 05:35, dave said:

                                                                                                                          Hi,
                                                                                                                          I bought DJK and now I’d like to get a refund.
                                                                                                                          Trouble is I’m not sure exactly how I go about it.
                                                                                                                          Detailed advice would be much appreciated.
                                                                                                                          Thanx,
                                                                                                                          Dave

                                                                                                                          • At 2007.04.03 10:46, Eric said:

                                                                                                                            dave- Just contact Chris and he’ll refund it. I think his email address should be in your clickbank receipt, or on the download page if you still have it. If he doesn’t reply after a few days then contact Clickbank and they’ll refund it. But contact Chris first…

                                                                                                                            • At 2007.04.05 20:00, Repent said:

                                                                                                                              I’d like to thank a couple of people especially Ryan and Danny who had the gonads to spill some DJK info, I had a real funny feeling about what the techniques were actually about, you saved me from buying DJK and then getting a refund…the methods to “rob” from other affiliates was actually given to me months before DJK was released… its no suprise now that every one of these “gurus” is comming out with a “Rob” and “Kill the Guru” theme….Oh yeah as a side note, people don’t get hosed with this new wave of WEB 2.0 marketing BULLsh*t, its only a new shiney carrot dangled in front of you to empty out your wallets..

                                                                                                                              BTW DAVE to get a refund go through clickbank directly, fill out their customer support form and you will get a refund…

                                                                                                                              Cheers

                                                                                                                              • At 2007.04.08 00:24, DayJobKiller Review said:

                                                                                                                                Hi I’m Shawna. I’ve been researching DayJobKiller and I am kind of sceptical now, because I see all these ads that tell me that DJK is a scam or don’g get DJK get something else. I’ve been excited about DJK after I read it and thought that I should check out other sites to see if it is good of it is a scam and know I am a little confused. So, do you recommend getting DJK?

                                                                                                                                • At 2009.10.23 10:03, Money maker said:

                                                                                                                                  Hello everyone. Is it possible to make money at home by using adsense?
                                                                                                                                  I have already gogle adsense account but I fail to setting up this profitable program…

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